Fabulous Foot Care by Mayur is a dedicated clinical foot care practice located in Calgary, Alberta, providing specialized podiatric and medical treatments such as callus removal, ingrown toenail solutions, and diabetic foot management. Operating in Calgary's competitive health and medical market, the clinic suffered from a lack of neighborhood-level visibility, failing to appear in map packs for local searches.
They partnered with SMBify to build localized search dominance across Calgary and capture patients seeking professional foot care treatments.
We conducted a deep Calgary competitor keyword audit, identifying highly searched queries for podiatry and foot care. We re-aligned their Google Business Profile to target main categories, completed all service details, and added descriptions optimized for localized user intent.
We created a comprehensive local Canadian citation directory push, resolving name, address, and phone number (NAP) consistency across directories. Furthermore, we built a localized on-page silo structure on their website, supported by geographic schema markups and targeted neighborhood pages to rank across Calgary's districts.
Medical foot care is a trust-based service with immediate, localized intent. Patients experiencing foot discomfort or requiring routine diabetic care search for nearby clinics that are reputable, professional, and easy to reach.
Ranking prominently in Calgary's Map Pack captures this direct search traffic. It ensures Fabulous Foot Care is presented as the primary solution, driving phone calls and booking requests directly from search results.
The campaign achieved outstanding local search coverage. A city-wide Local Falcon ranking scan showed that **108 out of 121 tracked coordinates ranked in the top 15 ranks**, with **46% of coordinates ranking in the top 3 (including Rank 1 spots)**. This footprint established the clinic as a dominant force in the Calgary area.
Let us handle your local audits, citation cleanup, and GBP ranking operations.